The Future of Sales for Life Sciences

Posted by Dave Karr on Oct 26, 2020 10:56:37 AM

Did you know the top 20% of sales representatives bring in over half of a company's profit? To maintain a sales team's peak, companies in biotech and life sciences need tools to make this possible.

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Topics: sales technology, b2b sales, biotech, sales and marketing, life sciences

How Digitalization is Transforming Life Science Sales and Marketing

Posted by Dave Karr on Sep 21, 2020 5:50:00 PM

Less than half of existing companies are prepared for digital disruption, despite the majority acknowledging its likelihood. The life science industry is no exception. 

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Topics: Sales enablement, sales technology, biotech, sales and marketing, digitalization

5 Lead Generation Tips for Industrial Manufacturing

Posted by Dave Karr on Jun 18, 2020 11:30:51 AM

 

Industrial manufacturing needs a change. The industry is constantly under pressure to improve plant productivity, meet evolving customer demands, and stay competitive in an innovative environment.

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Topics: Sales enablement, industrial marketing, sales technology, industrial sales

Mergers and Acquisitions: How Sales Enablement Can Support Results

Posted by Dave Karr on Apr 1, 2020 1:22:15 PM

The industrial B2B world is evolving rapidly. Current market dynamics are leading to increased merger and acquisition activity with large corporations. A recent report from Thomson Reuters indicated that global manufacturing M&A totaled over $92 billion in 2019.  With organizations looking for opportunities to scale in saturated markets, coupled with the number of legacy industrial businesses that cannot keep up with changing dynamics, the opportunities for mergers and acquisitions are plentiful. 

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Topics: Sales enablement, industrial marketing, b2b marketing, sales technology, mergers, acquisitions

COVID 19 – A Guide to Remote Selling

Posted by Dave Karr on Mar 24, 2020 6:42:00 PM

For industrial B2B companies, COVID 19 has forced individuals to completely rethink the way they work and sell. Sales teams are now finding themselves trying to manage pipeline, make sales calls, close deals, and manage sales management processes from their home office. On top of that, many of these individuals may have limited experience working from home.

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Topics: Sales enablement, sales technology, work from home, Covid 19, productivity, corona virus

What is Sales Enablement - A Beginner's Guide

Posted by Dave Karr on Mar 20, 2020 3:49:04 PM
 
A Beginner’s Guide to Sales Enablement

Sales enablement is a powerful concept that helps drive sales success. However, many industrial B2B businesses that are trying to understand the concept are left wondering - "what is sales enablement"?

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Topics: Sales enablement, industrial marketing, b2b marketing, sales technology, martech, content management, industrial sales

Why Your Industrial Business Needs a Sales Enablement Tool

Posted by Dave Karr on Mar 16, 2020 4:53:25 PM

 

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Topics: Sales enablement, sales technology, martech, content management, industrial sales

Articulating Value Throughout the Aerospace Sales Cycle

Posted by Paul Ryce on Feb 13, 2020 4:56:28 PM

 

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Topics: Sales enablement, b2b marketing, sales technology, martech, industrial sales, aerospace, denfense

Part 3: The Future of Sales & Marketing for IoT and Industry 4.0

Posted by Dave Karr on Jan 24, 2020 8:50:18 AM

The rapid expansion of IoT and Industry 4.0 Solutions has created exciting opportunities for B2B companies to develop nontraditional business models that address new and previously untouched markets. Although this paradigm shift presents many great opportunities for growth, sales and marketing leaders are experiencing significant challenges in implementing strategies to effectively drive the sale of IoT-based solutions.

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Topics: Sales enablement, industrial marketing, b2b marketing, sales technology, martech, content management, industrial sales, iot, industry 4.0

Part 2: The Future of Sales & Marketing for IoT and Industry 4.0

Posted by Dave Karr on Jan 24, 2020 8:43:11 AM

The rapid expansion of IoT and Industry 4.0 Solutions has created exciting opportunities for B2B companies to develop nontraditional business models that address new and previously untouched markets. Although this paradigm shift presents many great opportunities for growth, sales and marketing leaders are experiencing significant challenges in implementing strategies to effectively drive the sale of IoT-based solutions.

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Topics: industrial marketing, b2b marketing, sales technology, martech, industrial sales, iot, industry 4.0